Special thanks to my colleague Natalie Papazian for constructive suggestions! One year ago, when I took the digital marketing specialization, during one of the discussions on marketing strategies, a fellow learner mentioned the concept of pop-up shops. This was the first time I had heard of this marketing strategy. Since then, I hoped that I … More My First Experience of Pop-up House/Store
Christmas will be here in two weeks. Are you ready to make the best of this special season for your sales? Like Nemo’s dad tries desperately to find Nemo, some small business owners scratch their heads to come up with a way of expanding their customers’ pool. There are obstacles: automation gradually replaces man labor, … More 2 Things You Need to Know About Referrals
If we see this election from a businessman’s point of view, no matter Donald Trump won or not, he gained more leads and converted more customers for his corporation with low cost. He started his campaign with more social media leverage and made sure to keep abreast of the demanding and fast evolving digital world … More What 2016 Election Teaches Me about Lead Generation – one of the important digital marketing strategies?